App Annie


Branding • Identity • Video

App Annie was launching a new Premier Clients Program to a select group of customers. The first such program in the company’s history, App Annie needed a compelling brand look and feel for the program that would stand out to its loyal customers, but could still live within the established App Annie brand guidelines.

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Quirk developed a unique Premier Clients logo, corresponding style guide, and various print and digital collateral. We worked within an established blue color palette but brought in new subtle imagery of a shield to anchor the identity.

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