News & Press
QUIRK AT WORK
Quirk named #177 on Inc. 5000 (and other top lists we’d like to make)
In honor of Quirk making #177 on Inc. Magazine’s 5000 fastest growing businesses*, we asked some of Quirk’s employees what ...
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Insight: Most Insights Are Terrible.
Everyone in marketing knows the value of a good insight; it’s arguably the marker for whether a campaign will, indeed, ...
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Why Do We Think Male-Owned Agencies Will Bring Us Diversity?
Originally published in MediaPost A while back, the 3% Conference promoted Leo Burnett CEO Andrew Swinand’s open letter to the industry, ...
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The Drum’s 50 Under 30: Outstanding Women in Creative and Digital
Originally published in The Drum At 22, Meryl Draper became account director at Ogilvy & Mather in Bangalore, leading ...
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Top 3 Takeaways from Cannes Lions 2019
By Gaelan Draper, Creative Director I was lucky enough to go to Cannes Lions last week, and it was ...
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Defining Brand Response
“Today there are two worlds: [the] world of direct response advertising and that other world, the world of general advertising. ...
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Adweek’s Creative 100: Meet 2019’s Most Fascinating People in Marketing, Media and Culture
Quirk co-founders Meryl & Gaelan Draper make the list. This post was originally featured in Adweek. Defining creativity can be, ...
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Book of the Month Spot Invites Viewers to Read Into It.
Doing it when your boyfriend is asleep. Satisfied women. The thickness. Naturally, we’re talking about books. Founded in 1926 as ...
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A Formula for Non-Formulaic Video Advertising
No one comes to an agency asking for a formulaic ad. No one asks for safe, unmemorable creative, or a ...
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The Time For Next Year’s Concept Is Now
At Quirk, we’ve heard a dozen variations of this feedback: “The concept is great, but it feels like where we’re ...
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