Nord Studio

Designing the
future, today.

Emil Sørensen

CEO & Founder

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Nord Studio

Designing the
future, today.

Emil Sørensen

CEO & Founder

Menu

Angi

Angi

Heart of the Home

Heart of the Home

Industry

Home Services

Channel Mix

TV Commercials

OTT & Streaming Ads

Radio & Audio

Paid Social Assets

Read the case study below

Hero image from Angi "Heart of the Home" home services TV commercial by Quirk Creative
Hero image from Angi "Heart of the Home" home services TV commercial by Quirk Creative
Hero image from Angi "Heart of the Home" home services TV commercial by Quirk Creative

We showed how to "Get the Job Done" for Angi

We partnered with Angi to strengthen consumer trust through two distinct yet cohesive TV campaigns that capture the full essence of homeownership. By launching “Jobs Done Well,” we highlighted the expertise of skilled tradespeople and the ease of the booking process, while “Heart of the Home” allowed us to tap into the deep emotional connection people have with their living spaces Integrating founder Angie Hicks provided that essential layer of legacy and authenticity, creating a powerful strategic "one-two punch" that proves Angi truly understands both the technical and sentimental value of a job done right. Our spots were a success, outperforming the established control.

PLAY VIDEO • PLAY VIDEO • PLAY VIDEO •
The Results
The Results

PROPRIETARY REVENUE GROWTH

PROPRIETARY REVENUE GROWTH

PROPRIETARY REVENUE GROWTH

Angi reported a 23% increase in Proprietary Revenue in Q4 2025, driven by "strong execution in paid marketing" across proprietary channels.

LEAD GENERATION EFFICIENCY

LEAD GENERATION EFFICIENCY

LEAD GENERATION EFFICIENCY

Marketing optimization efforts led to a 16% year-over-year increase in Proprietary Leads by mid-2025, even as the company reduced overall marketing spend to focus on quality.

Skilled tradesperson booking scene from Angi "Jobs Done Well" performance TV commercial
Skilled tradesperson booking scene from Angi "Jobs Done Well" performance TV commercial
Emotional homeowner moment from Angi "Heart of the Home" brand storytelling TV ad
Emotional homeowner moment from Angi "Heart of the Home" brand storytelling TV ad
Campaign still from Angi home services ad driving 23% proprietary revenue growth in Q4 2025