Old Hollywood, New Cream
Augustinus Bader
CHALLENGE
Through a combination of unique ingredients and state-of-the-art research, Augustinus created “The Cream”, a cult favorite used by professionally beautiful people everywhere. For their TV creative, they wanted messaging that would stand out in a category filled with empty promises.
(Photographer: Chris Colls)
SOLUTION
Augustinus Bader and Quirk partnered with Irina Shayk to create a world that fuses science and beauty. As this vintage-Hollywood-inspired spot proves, the research behind the Cream makes it so much more than smoke and mirrors.