QUIRK AT WORK

Ads and commercials feel pretty hit-or-miss right now. And it’s not their fault. The truth is, it’s hard to say ...

Reposted from MediaPost. When is a candy bar not a candy bar?   When it’s a protein energy bar that ...

You’ve gotten the emails. You’ve heard Chipotle, Capital One, and that wings joint you went to once seven years ago ...

Repost from Business Insider   Introducing the rising stars of Madison Avenue.   Whether developing breakthrough creative campaigns, setting up ...

Would you go to a movie that’s about a <protagonist> who must <face obstacles> or else <stakes>? No, you wouldn’t. ...

Habits have become trendy nowadays, in self-help, pop psychology, and advertising. Much of this is based on the "1% rule," ...

Agency humor loves biting the hand that feeds it, framing life as an endless war between clients and creative. There’s ...

Reposted from Adweek   HQ: Brooklyn, N.Y.Clients: Carbonite, Kimpton Hotels, ZolaGrowth: 797%Categories: Top 10 Fastest-Growing Agencies by % Change in Revenue (No. 9), Top ...

The first TV ad aired on July 1st, 1941, and it leaves a lot to be desired from a DRTV ...

Originally published in CampaignUS Dear brands, When you ask agencies to pitch, you’re upholding the patriarchy. Why does that matter? ...