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QUIRK AT WORK

MakeSpace envisions a potential White House transition in new spot

The spot, which was concepted, produced and turned around in three days, broke during last night’s presidential debate. Originally posted ...
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Quirk Creative Sees Strong Demand Amid Coronavirus Ad Downturn

Originally posted in Forbes   You may not know Quirk Creative, but you may have seen some of the agency’s ...
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Time to Start your Own Agency?- Meryl and Gaelan Draper – Quirk

Originally posted in Listen Notes     ABOUT THIS EPISODE   Many people from adland might be thinking that now ...
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Rise of OTT and the Case for a Modern TV AOR

As a marketer you’ve no doubt heard of the AOR, or the “Agency of Record” model—wherein a single agency is ...
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What Brands Can Learn From Quarantine’s Best Creators

Ads and commercials feel pretty hit-or-miss right now. And it’s not their fault. The truth is, it’s hard to say ...
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#WFH Diaries: Emily Draper of Quirk Creative

Reposted from Muse. Even as parts of the world begin to open up amid the pandemic, most folks are still ...
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How not to create COVID-19 content

You’ve gotten the emails. You’ve heard Chipotle, Capital One, and that wings joint you went to once seven years ago ...
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Meet the 36 rising stars of Madison Avenue revolutionizing advertising

Repost from Business Insider   Introducing the rising stars of Madison Avenue.   Whether developing breakthrough creative campaigns, setting up ...
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Strategies Big Brands Should Steal From D2C Marketers

Reposted from MediaPost. The direct-to-consumer (D2C) era has arrived, and established brands are looking for ways to get into the ...
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The one-sentence formula for better strategy.

Would you go to a movie that’s about a <protagonist> who must <face obstacles> or else <stakes>? No, you wouldn’t. ...
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