News & Press

QUIRK AT WORK

September 3, 2024

IndieWork: Dismantling FemHealth Stigma, One Hoo-Ha At A Time

Article original posted in Indie Agency News How Do You Sell A Product That Helps People Manage Vaginal Odor If ...

July 15, 2024

Angie Hicks Highlights Quality Home Service In ‘Jobs’

This post was originally published in MediaPost. Angi.com, the home-improvement platform, has launched its latest campaign, "Jobs Well Done." And ...

July 12, 2024

Mizuho Americas Wins Gold at Financial Communications Society Awards

Proud to have brought home Gold for Television Linear/Streaming Campaign category at the Financial Communications Society Awards!

July 11, 2024

Firstleaf End of Endless Campaign Wins Gold at the Muse Awards

Article original posted in Muse Award. Firstleaf launched End of Endless Campaign in September 2023 as a 360 campaign starting ...

February 27, 2024

Understanding the Dynamics of TikTok Ad Production Expenses

TikTok has emerged as a vibrant and rapidly growing platform, capturing the essence of what it means to engage with ...

February 20, 2024

Decoding the Cost of Producing a 30-Second YouTube Ad

Picture this - your brand's message, unfolding in a captivating 30-second story that grabs attention and doesn't let go. This ...

February 12, 2024

Exploring TikTok Ad Costs: A Comprehensive Guide

As one of the fastest-growing social media platforms, TikTok offers an unparalleled opportunity for brands to connect with a diverse ...

February 5, 2024

Crafting Effective YouTube Ads: A Step-by-Step Guide

Ever wondered why YouTube ads seem so effective? It's because they can be tailored to reach a specific audience. With ...

January 3, 2024

Beyond DR: How Brand Response Has Become the New Performance Norm on TV

Brand response advertising, a term that's increasingly resonating in the marketing world, represents an evolution from the traditional direct response ...

December 11, 2023

Mastering YouTube: A Comprehensive Guide to Video Ads That Work

The landscape of digital marketing is constantly evolving, and video content strategies are increasingly becoming the cornerstone of effective online ...

September 26, 2022

Agencies create pro-bono work for abortion hotline after Roe v Wade repeal

This post originally appeared in The Drum Following the US Supreme Court’s decision to overturn Roe v Wade earlier ...

September 22, 2022

FemTech Brand INNOVO Revolutionises Women’s Health in New Campaign

This post originally appeared in LBB Quirk Creative and Simulmedia boost awareness of non invasive solutions to treat bladder weakness ...

Retail Media, Q4 Campaign Insights, & 2023 Planning

Well, it’s the Dog Days of summer. And it’s hard to believe there are only a few weeks left of ...

July 11, 2022

OTT Trends & Tips For Best Creative Performance

(Graphic Source: AdAge) Written By: Hila Raz Harris, Head of Growth Quirk Creative is an award-winning, female-founded boutique agency that ...

July 6, 2022

How one LinkedIn post sparked a network of pro-choice, pro bono marketers

Originally posted in Marketing Brew. In the time between the May 2 leak and the June 24 Supreme Court Dobbs v. Jackson decision, many ...

June 30, 2022

Speaking for ourselves

Originally posted in Campaign It’s more urgent than ever for women to reclaim the narrative around our health. ...

June 7, 2022

Commercial Casting: Should You Hire Actors or Use Real-Person Testimonials?

Originally posted in Backstage If famous commercial actors like Stephanie Courtney (Flo from Progressive) and Dean Winters (Allstate’s resident Mayhem) have shown us ...