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IndieWork: Dismantling FemHealth Stigma, One Hoo-Ha At A Time

IndieWork: Dismantling FemHealth Stigma, One Hoo-Ha At A Time

Article original posted in Indie Agency News How Do You Sell A Product That Helps People Manage Vaginal Odor If ...
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Angie Hicks Highlights Quality Home Service In ‘Jobs’

This post was originally published in MediaPost. Angi.com, the home-improvement platform, has launched its latest campaign, "Jobs Well Done." And ...
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Mizuho Americas Wins Gold at Financial Communications Society Awards

Proud to have brought home Gold for Television Linear/Streaming Campaign category at the Financial Communications Society Awards!
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Firstleaf End of Endless Campaign Wins Gold at the Muse Awards

Article original posted in Muse Award. Firstleaf launched End of Endless Campaign in September 2023 as a 360 campaign starting ...
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Understanding the Dynamics of TikTok Ad Production Expenses

TikTok has emerged as a vibrant and rapidly growing platform, capturing the essence of what it means to engage with ...
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Decoding the Cost of Producing a 30-Second YouTube Ad

Picture this - your brand's message, unfolding in a captivating 30-second story that grabs attention and doesn't let go. This ...
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TikTok app on smartphone

Exploring TikTok Ad Costs: A Comprehensive Guide

As one of the fastest-growing social media platforms, TikTok offers an unparalleled opportunity for brands to connect with a diverse ...
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Crafting Effective YouTube Ads: A Step-by-Step Guide

Ever wondered why YouTube ads seem so effective? It's because they can be tailored to reach a specific audience. With ...
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Beyond DR: How Brand Response Has Become the New Performance Norm on TV

Brand response advertising, a term that's increasingly resonating in the marketing world, represents an evolution from the traditional direct response ...
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Mastering YouTube: A Comprehensive Guide to Video Ads That Work

The landscape of digital marketing is constantly evolving, and video content strategies are increasingly becoming the cornerstone of effective online ...
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Carbonite Campaign Featured As “Creative Ideas That Worked in 2018”

Original post appeared in Muse.   We were invited to tell Muse about our favorite creative ideas of 2018.   ...
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Wedding Planning Company Zola Launches Three-Part TV Campaign

Zola, the fast-growing wedding planning company, has launched their new TV campaign! While they’re well-known in big cities, Zola wanted ...
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Beyond Inclusion Riders: How Does an All-Female Production Crew Help the Ad Industry?

This post was originally published in AdWeek. In advertising, we spend most of our time pitching women. We all know ...
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Don Draper Is Dead: How Technology And Data Are Helping Startups Jump Into The Tv Advertising Game

This article was original published in Campaign US   Startups are launching into TV advertising at full force and are ...
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How Video Is Changing The Game For Brand Marketers

This article was original published in  Media Post   Recently, I attended an advertising event and spoke to a new ...
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Women in Business Q&A: Meryl Co-founder & CEO, Quirk Creative

This article was original published in  Huffington Post   Meryl Draper, 27, is the co-founder and CEO of Quirk Creative, ...
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Adweek Covers Kimpton Pride Campaign

We were thrilled to see AdWeek covering Kimpton Hotel's latest social video hit.   If you somehow missed out on ...
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The Rise Of Real: Why Unscripted Ads Are About To Become the New Normal

More than a decade after Dove’s groundbreaking “Real Beauty” campaign featuring real people, the use of non-actors in advertising is ...
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Mediapost Covers Puppyspot’s First National TV Campaign

Puppies + media? Nothing better. Thanks to MediaPost for the great write up on PuppySpot's first national TV ad campaign! Unsurprisingly, this ...
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EdTech Client NeedThese Launches First National Campaign

We love working with clients who are shaking up the status quo in their respective industries. NeedThese helps K-12 schools integrate ...
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