Posts Tagged ‘#creativeimpact’
How one LinkedIn post sparked a network of pro-choice, pro bono marketers
Originally posted in Marketing Brew. In the time between the May 2 leak and the June 24 Supreme Court Dobbs v. Jackson decision, many marketers and agency leaders were silent on the issue of abortion. But not everyone. After the leak, Meryl Draper, CEO and co-founder of video ad agency Quirk Creative, asked her LinkedIn connections if there was interest in forming a…
Read MoreSpeaking for ourselves
Originally posted in Campaign It’s more urgent than ever for women to reclaim the narrative around our health. Months ago, I was working on a piece about how women rarely control the narratives behind advertising campaigns addressing their health. But that doesn’t matter now. Action does. Our world has been shockingly altered.…
Read MoreTrailblazers: Meryl Draper’s Quirk Creative puts women at the heart of storytelling
Originally posted in Campaign US Despite the fact that women control 85% of consumer spending in the US, according to Forbes, advertising has always been created by and for men. Meryl Draper, co-founder and CEO of independent creative agency Quirk Creative, recognized that gap. So in 2015, alongside her now husband Gaelan Draper, she launched…
Read MoreGaelan Draper’s Journey From Actor to Filmmaker and ECD
Originally posted in Muse by Clio By Angela Natividad Reinventions is a questionnaire series with people who are making pivots in their lives. Meet Gaelan Draper, who went from actor to executive creative director at Quirk Creative. What were you before? I started my career on film sets at age 10, when I was cast in Chocolat,…
Read MoreMeet the 40 rising stars of Madison Avenue who are revolutionizing advertising in 2020
Originally posted in Business Insider Wren Sieber, associate creative director, Quirk Creative Sieber started as an art director, but her mandate has expanded over the past year to include directing commercial spots for the Brooklyn-based agency. She directed multiple spots for brands including Real Techniques, Trade Coffee and Tula Skincare in 2020, including Tula’s first…
Read MoreQuirk Creative Sees Strong Demand Amid Coronavirus Ad Downturn
Originally posted in Forbes You may not know Quirk Creative, but you may have seen some of the agency’s work. An ad for Blueland, an eco-conscious line of cleaning products, featured Kevin “Mr. Wonderful” O’Leary of Shark Tank as a spokesman. (O’Leary invested in the brand during a recent episode.) Quirk has also…
Read MoreTime to Start your Own Agency?- Meryl and Gaelan Draper – Quirk
Originally posted in Listen Notes ABOUT THIS EPISODE Many people from adland might be thinking that now might be a good time to start their own shop. This episode features an interview with Meryl and Gaelan Draper who have been running their own shop- Quirk – for the past six years. They have…
Read MoreRise of OTT and the Case for a Modern TV AOR
Considering a TV AOR for today’s model? Here are some of the points to consider.
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