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Quirk Creative Sees Strong Demand Amid Coronavirus Ad Downturn
Originally posted in Forbes You may not know Quirk Creative, but you may have seen some of the agency’s work. An ad for Blueland, an eco-conscious line of cleaning products, featured Kevin “Mr. Wonderful” O’Leary of Shark Tank as a spokesman. (O’Leary invested in the brand during a recent episode.) Quirk has also…
Read MoreTime to Start your Own Agency?- Meryl and Gaelan Draper – Quirk
Originally posted in Listen Notes ABOUT THIS EPISODE Many people from adland might be thinking that now might be a good time to start their own shop. This episode features an interview with Meryl and Gaelan Draper who have been running their own shop- Quirk – for the past six years. They have…
Read MoreRise of OTT and the Case for a Modern TV AOR
Considering a TV AOR for today’s model? Here are some of the points to consider.
Read MoreWhat Brands Can Learn From Quarantine’s Best Creators
Ads and commercials feel pretty hit-or-miss right now. And it’s not their fault. The truth is, it’s hard to say something unique or helpful or comforting about the current state of affairs.
Read More#WFH Diaries: Emily Draper of Quirk Creative
We’re checking in with creative people to see how they’re faring. Here’s an update from Emily Draper, copywriter at Quirk Creative.
Read MoreHow not to create COVID-19 content
Habits have become trendy nowadays, in self-help, pop psychology, and advertising. Much of this is based on the “1% rule,” the idea that small improvements, consistently applied, lead to exponential gains.
Read MoreMeet the 36 rising stars of Madison Avenue revolutionizing advertising
In this post, we’ll walk through a simple approach to strategycraft and end with a defensible strategy statement:
Get
Strategies Big Brands Should Steal From D2C Marketers
Every company can sample from the new strategies, techniques, and approaches propelling the young up-and-comers, and discover new ways to increase their reach.
Read MoreThe one-sentence formula for better strategy.
In this post, we’ll walk through a simple approach to strategycraft and end with a defensible strategy statement:
Get
Why making an ad 1% better changes everything (and how to do it)
Habits have become trendy nowadays, in self-help, pop psychology, and advertising. Much of this is based on the “1% rule,” the idea that small improvements, consistently applied, lead to exponential gains.
Read More