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Agency humor loves biting the hand that feeds it, framing life as an endless war between clients and creative. There’s a grain of truth in that, but we prefer to think of it as a necessary part of the creative process. Creativity is born of tension, and when two parties agree 100%, one of them is unnecessary. After the jump, we share our 5 tips for getting the most out of a creative collaboration.

Reposted from Adweek   HQ: Brooklyn, N.Y.Clients: Carbonite, Kimpton Hotels, ZolaGrowth: 797%Categories: Top 10 Fastest-Growing Agencies by % Change in Revenue (No. 9), Top 10 Agencies, Northeast (No. 2)   “In a sea of full-service agencies, we intentionally specialize [in video content],” Quirk Creative co-founder and CEO Meryl Draper says, adding that the agency benefits from specializing in an…

We’ve prepared a handy checklist of DR pro tips. Read on to see the list, and the observations and insights that inspired it.

Beyond the patriarchy simply being bad (for society, for progress, the list goes on…), the patriarchy is bad for business. Your business and your bottom line.

We are looking to add someone to our client services team–a hybrid client manager, marketing strategist, and project manager—who can be the trusted ally and primary point of contact to our clients. In this role, you’ll be expected to: Manage clients: You’ll be our clients’ go-to. You know our client’s brands better than they do,…

In honor of Quirk making #177 on Inc. Magazine’s 5000 fastest growing businesses*, we asked some of Quirk’s employees what other top lists they’re hoping to make. The answers were… revealing.   Yael Nachajon, Account Director: Top 15 Brooklyn Cat-mom/Choreographers (you won’t believe #7!)   Chris Quesada, Senior Account Executive: The 67 Drag Race Superfans…

Brand advertising builds strong, long-term relationships over time. Direct response is great for growth, but short term, and often leads to confusion within a crowded marketplace of similar categories. Increasingly brands are moving towards “brand response,” hybrid strategy.

I was lucky enough to go to Cannes Lions last week, and it was a great experience (humblebrag: it was part of the Adweek Creative Top 100 Reception. We were honored). As we look to the year ahead – here are some trends that I see.

Originally published in The Drum   At 22, Meryl Draper became account director at Ogilvy & Mather in Bangalore, leading emerging market advertising for IBM. While coordinating campaigns across three continents, then working brand-side at a VC-backed startup, she saw the need for a faster and leaner agency offering a hybrid of video production and…

I was lucky enough to go to Cannes Lions last week, and it was a great experience (humblebrag: it was part of the Adweek Creative Top 100 Reception. We were honored). As we look to the year ahead – here are some trends that I see.